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OUR BLOG

DRIVING BEHAVIOUR CHANGE

A Beginner's Guide to Microsoft Copilot Adoption in 2026
AI Adoption
A Beginner's Guide to Microsoft Copilot Adoption in 2026
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24 Learning Campaign Fails (and How to Avoid Them)
Employee Engagement & Campaigns
How to Market Mandatory and Compliance Training
Employee Engagement & Campaigns
Why Your Learning Campaign Died (And How to Stop It Happening Again)
Employee Engagement & Campaigns
AI Adoption Challenges: What Canva’s 5,000 Employee AI Experiment Reveals
AI Adoption
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MAAS Marketing Announces Strategic Partnership with Powtoon
News & Nonsense
MAAS Marketing Announces Strategic Partnership with Powtoon
Creating Marketing Campaigns for L&D
Employee Engagement & Campaigns
Creating marketing campaigns for L&D
How to Apply Marketing in L&D to Drive Engagement
Marketing for learning
How to Apply Marketing in L&D to Drive Engagement
Top 6 Marketing for Learning Tips from Our Most Popular Podcast Episodes
Marketing for learning
Top 6 Marketing for Learning Tips from Our Most Popular Podcast Episodes
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FANCY A CHAT INSTEAD?
FANCY A CHAT INSTEAD?
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The Power Of Social Proof In Employee Engagement
Employee Engagement & Campaigns
THE POWER OF SOCIAL PROOF IN EMPLOYEE ENGAGEMENT
Level Up Your Marketing Skills This Year
News & Nonsense
LEVEL UP YOUR STRATEGIC MARKETING SKILLS THIS YEAR
The importance of learner-centric language
Marketing for learning
The importance of learner-centric language
The Real L&D Challenge: Awareness
Marketing for learning
THE REAL L&D CHALLENGE: AWARENESS
YOU’RE STILL HERE?!
LET’S TALK SHALL WE?
LET’S TALK SHALL WE?
Overcoming banner blindness in L&D
Employee Engagement & Campaigns
Overcoming banner blindness in L&D
WHY L&D NEEDS A MARKETING MINDSET TO DRIVE REAL ENGAGEMENT
Marketing for learning
WHY L&D NEEDS A MARKETING MINDSET TO DRIVE REAL ENGAGEMENT
CONSISTENT MARKETING IN L&D: THE RULE OF 7
Employee Engagement & Campaigns
CONSISTENT MARKETING IN L&D: THE RULE OF 7
What is a learner persona?
Employee & Business Insights
What is a learner persona?
4 EASY WAYS TO BETTER UNDERSTAND YOUR LEARNERS
Employee & Business Insights
4 EASY WAYS TO BETTER UNDERSTAND YOUR LEARNERS
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OUR PODCAST

OVER 100 Episodes and counting

Episode 128 Canvas Confession
Episode 128
The Canva Confession: Why AI Adoption Really Fails
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hosted by Ashley Hinchcliffe
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LISTEN NOW

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Revolutionising Organisations Since 2019
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Learning Award Gold 2022
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LEA 2023
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